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Branding
Workshop
A new direction: when to extend your product or service
Life
Eastside Golf: fashion for diverse golfers
Stories
Comment: Live your values, don't just say them
Stories
Comment: The power of product purpose
Workshop
Everything you need to know about... product localization
Workshop
How to... create packaging that works for you
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Nostalgia design: taking inspiration from the past
Workshop
Everything you need to know about... protecting your intellectual property
Workshop
Beyond the Vines: a fashion brand's new look
Workshop
Häxan: a fresh look for a heritage cleaning brand
Stories
Comment: The selling power of smiles
Stories
Comment: Unpicking iconism
Workshop
Everything you need to know about... rebranding
Workshop
The making of... Vinny's vegan vending machines
Life
Roger&Sons: the woodworkers turning over a new leaf
Stories
‘Collaboration has occurred at nearly every stage’
Workshop
Everything you need to know about... creating a visual identity
Stories
The brands changing tennis' image
Stories
Story of a brand: Canada Goose
Stories
Morning Machine: building a coffee ecosystem
Workshop
Everything you need to know about... brand ambassadors
Stories
Why Crocs is obsessed with collabs
Stories
The brands riding the football wave
Workshop
Everything you need to know about... brand extension
Stories
Comment: Why a good brand can make you cry
Stories
Inside the ‘hype’ business model
Stories
Hacking hydration: the rise of energy drinks
Stories
Story of a brand: Salomon
Stories
Story of a brand: the cult of In-N-Out Burger
Stories
Paboy Bajong fled to Italy – then started a cushion empire
Stories
Story of a brand: Polaroid
Workshop
The truth about packaging: online vs retail